Princi is a Milanese boutique artisan bakery and pizzeria on Wardour Street, not far from the buzz and bustle of Leicester Square and Covent Garden.  Open late every day, it is a beacon for those looking for a savoury snack or indeed a cup of coffee and a delicious cake.

With its carefully lit interior and long black marble counter, its airy minimalist styling is stylish and elegant.

Made in house, the cakes are modern European and Italian in style: there are brownies,

cannoli, raspberry chocolate ganache cake,

and there is tiramisu, and  lime cheesecake layered with fig

 

and there is panettone (made in-house)…

The sumptuous display seems to stretch on forever.  Thankfully, the glass counter protects the cakes from the customers’ drool.

 

Style of cakes: Modern Italian

Price: ££££

Location: Soho

Suitable for: casual dates, late night dining, afternoon tea, lunch, breakfast, friends, family